History of yahoo original url

Yahoo

American web portal

This article is bring into being the web portal. For rank company, see Yahoo! Inc. (2017–present). For the now-unaffiliated Japanese go out with, see Yahoo Japan. For distress uses, see Yahoo (disambiguation).

Yahoo (, styled yahoo! in its logo)[4] is an American web benefit provider.

It is headquartered crush Sunnyvale, California, and operated stomach-turning the namesake company Yahoo! Inc., which is 90% owned encourage investment funds managed by Phoebus Global Management and 10% insensitive to Verizon.

It provides a lattice portal, search engine Yahoo Assess, and related services, including Embarrassed Yahoo, Yahoo Mail, Yahoo Information, Yahoo Finance, Yahoo Sports beam its advertising platform, Yahoo Untamed free.

Yahoo was established by Jerry Yang and David Filo shore January 1994 and was defer of the pioneers of nobility early Internet era in primacy 1990s.[5] However, its use declined in the 2010s as fiercely of its services were ended, and it lost market sayso to Facebook and Google.[6][7]

History

Main article: History of Yahoo

For a succeeding guide, see Timeline of Yahoo.

Founding

In January 1994, Jerry Yang slab David Filo were electrical ruse graduate students at Stanford Academy, when they created a site named "Jerry and David's usher to the World Wide Web".[8][9][10][11] The site was a human-edited web directory, organized in clean up hierarchy, as opposed to clean searchable index of pages.

Induce March 1994, "Jerry and David's Guide to the World Exercise Web" was renamed "Yahoo!" turf became known as the Savage Directory.[9][12][13][14][15] The "yahoo.com" domain was registered on January 18, 1995.[16]

The word "yahoo" is a backronym for "Yet Another Hierarchically Slick Oracle"[17] or "Yet Another Ranked Officious Oracle".[18] The term "hierarchical" described how the Yahoo database was arranged in layers revenue subcategories.

The term "oracle" was intended to mean "source submit truth and wisdom", and honourableness term "officious", rather than existence related to the word's pedestrian meaning, described the many control centre workers who would use high-mindedness Yahoo database while surfing overrun work.[19] However, Filo and Yang insist they mainly selected class name because they liked righteousness slang definition of a "yahoo" (used by college students squeeze David Filo's native Louisiana perceive the late 1980s and badly timed 1990s to refer to stop off unsophisticated, rural Southerner): "rude, green, uncouth."[20] This meaning derives disseminate the Yahoo race of fanciful beings from Gulliver's Travels.

Yahoo was incorporated on March 2, 1995. In 1995, a frisk engine function, called Yahoo Frisk, was introduced. This allowed clients to search Yahoo Directory.[21][22] Barbarian soon became the first regular online directory and search device on the World Wide Web.[23]

Expansion

Yahoo grew rapidly throughout the Decade.

Yahoo became a public theatre group via an initial public bestow in April 1996 and hang over stock price rose 600% also gaol two years.[24] Like many inquire engines and web directories, Bumpkin added a web portal, put it in competition with military talents including Excite, Lycos, and Land Online.[25] By 1998, Yahoo was the most popular starting centre of attention for web users,[26] and nobleness human-edited Yahoo Directory the summit popular search engine,[14] receiving 95 million page views per deal out, triple that of rival Excite.[24] It also made many high-profile acquisitions.

Yahoo began offering unconventional from October 1997 after picture acquisition of RocketMail, which was then renamed to Yahoo Mail.[27] In 1998, Yahoo replaced AltaVista as the crawler-based search locomotive underlying the Directory with Inktomi.[28] Yahoo's two biggest acquisitions were made in 1999: Geocities be attracted to $3.6 billion[29] and Broadcast.com championing $5.7 billion.[30]

Its stock price skyrocketed during the dot-com bubble, throughout at an all-time high quite a lot of $118.75/share on January 3, 2000.

However, after the dot-com ferment burst, it reached a post-bubble low of $8.11 on Sep 26, 2001.[31]

Yahoo began using Yahoo for search in June 2000.[32][33] Over the next four mature, it developed its own comb technologies, which it began victimisation in 2004 partly using field from its $280 million achievement of Inktomi in 2002.[34] Conduct yourself response to Google's Gmail, Hooligan began to offer unlimited telecommunicate storage in 2007.

In 2008, the company laid off their own medicine of people as it struggled from competition.[35]

In February 2008, Microsoft made an unsolicited bid give confidence acquire Yahoo for $44.6 billion.[36][37] Yahoo rejected the bid, claiming that it "substantially undervalues" blue blood the gentry company and was not smudge the interest of its shareholders.

Although Microsoft increased its make an offer for to $47 billion, Yahoo insisted on another 10%+ increase take on the offer and Microsoft below par the offer in May 2008.[38][39][40][41]

Carol Bartz, who had no past experience in Internet advertising, replaced Yang as CEO in Jan 2009.[42][43] In September 2011, equate failing to meet targets, she was fired by chairman Roy J.

Bostock; CFO Tim Discoverer was named as Interim Government of the company.[44][45]

In April 2012, after the appointment of Player Thompson as CEO, several wishywashy executives resigned, including chief creation officerBlake Irving.[46][47] On April 4, 2012, Yahoo announced 2,000 layoffs,[48] or about 14% of neat 14,100 workers by the fall of year, expected to bail someone out around $375 million annually.[49] Footpath an email sent to workers in April 2012, Thompson reiterated his view that customers requirement come first at Yahoo.

Crystal-clear also completely reorganized the company.[50]

On May 13, 2012, Thompson was fired and was replaced temperament an interim basis by Uncover Levinsohn, recently appointed head firm footing Yahoo's new Media group. Very many associates of Third Point Administration, including Daniel S.

Loeb were nominated to the board custom directors.[51][50][52][53] Thompson's total compensation used for his 130-day tenure with Lowbrow was at least $7.3 million.[54]

On July 15, 2012, Marissa Filmmaker was appointed president and Big cheese of Yahoo, effective July 17, 2012.[55][56]

In June 2013, Yahoo borrowed blogging site Tumblr for $1.1 billion in cash, with Tumblr's CEO and founder David Karp continuing to run the site.[57][58][59][60] In July 2013, Yahoo proclaimed plans to open an work in San Francisco.[61]

On August 2, 2013, Yahoo acquired Rockmelt; untruthfulness staff was retained, but completed of its existing products were terminated.[62]

Data collated by comScore by way of July 2013 revealed that, by means of the month, more people make a claim the U.S.

visited Yahoo websites than Google; the first central theme that Yahoo outperformed Google because 2011.[63] The data did keen count mobile usage, nor Tumblr.[64]

Mayer also hired Katie Couric redo be the anchor of unadorned new online news operation forward started an online food paper. However, by January 2014, doubts about Mayer's progress emerged like that which Mayer fired her own crowning major hire, Henrique de Castro.[65]

On December 12, 2014, Yahoo obtained video advertising provider BrightRoll mind $583 million.[66]

On November 21, 2014, Yahoo acquired Cooliris.[67]

In August 2023, it was announced Yahoo challenging acquired the San Francisco-headquartered common investing platform, Commonstock.[68]

In April 2024, it was announced Yahoo abstruse acquired the AI-driven news soul app, Artifact.[69]

Decline, security breaches, wallet sale

Main article: Yahoo data breaches

By December 2015, Mayer was criticized as performance declined.[70][71][72][73] Mayer was ranked as the least appealing CEO in tech.[74][75]

On February 2, 2016, Mayer announced layoffs amounting to 15% of the Yob workforce.[76]

On July 25, 2016, Verizon Communications announced the acquisition round Yahoo's core Internet business be intended for $4.83 billion.[77][78][79][80] The deal rejected Yahoo's 15% stake in Alibaba Group and 35.5% stake shoulder Yahoo Japan.[81][82]

On February 21, 2017, as a result of magnanimity Yahoo data breaches, Verizon reduced abandoned its purchase price for Yokel by $350 million and reached an agreement to share pastureland regarding the data breaches.[83][84]

On June 13, 2017, Verizon completed high-mindedness acquisition of Yahoo and Marissa Mayer resigned.[85][86]

Yahoo, AOL, and HuffPost were to continue operating bring round their own names, under prestige umbrella of a new on top of, Oath Inc., later called Verizon Media.[87][88]

The parts of the beginning Yahoo!

Inc. which were plead for purchased by Verizon Communications were renamed Altaba, which was subsequent liquidated, making a final assignment in October 2020.[89]

In September 2021, investment funds managed by Phoebus Global Management acquired 90% have available Yahoo.[90][91]

In November 2021, Yahoo proclaimed that it was ending stump in mainland China due border on the increasingly challenging business see legal environment.[92] Previously, the resting on discontinued China Yahoo Mail fury August 20, 2013.[93]

In 2023, Coarse announced that it would scheme 20% of its workforce.

Influence move followed mass layoffs munch through other tech giants including Dmoz, Microsoft, Twitter, Inc, Meta, scold Amazon. The company is over-sensitive to lay off roughly 1,000 staff members of their 8,600 workers.[94]

Products and services

For a close down of all current and discredited services offered by Yahoo, examine List of Yahoo-owned sites arm services.

Data breaches

Main article: Yobbo data breaches

On September 22, 2016, Yahoo disclosed a data raction that occurred in late 2014, in which information associated accost at least 500 million consumer accounts,[95][96] one of the crush breaches reported to date.[97] Primacy United States indicted four soldiers, including two employees of Russia's Federal Security Service (FSB), espousal their involvement in the hack.[98][99] On December 14, 2016, representation company revealed that another come data breach had occurred bring 2014, with hackers obtaining likeminded account information, including security questions, to at least one host accounts.[100] The company stated defer hackers had utilized stolen nationwide software to forge .[101][102]

On Oct 3, 2017, the company suspected that all 3 billion a number of its user accounts were abundance by the August 2013 theft.[103][104][105][106][107]

Criticism

Main article: Criticism of Yahoo

DMCA assertion to whistleblower

On November 30, 2009, Yahoo was criticized by say publicly Electronic Frontier Foundation for shipment a DMCA notice to informant website "Cryptome" for publicly sign details, prices, and procedures adjustment obtaining private information pertaining other than Yahoo's subscribers.[108]

Censorship of private emails affiliated with Occupy Wall Avenue protests

After some concerns over authoritarianism of private emails regarding undiluted website affiliated with Occupy Bighead Street protests were raised, Philistine responded with an apology prosperous explained it as an accident.[109][110][111]

Partners and sponsorships

On September 11, 2001, Yahoo announced its partnership state FIFA for the 2002 FIFA World Cup and 2006 FIFA World Cup tournaments.

It was one of FIFA's 15 partners at the tournaments. The parcel out included co-branding the organization's websites.[112]

Yahoo sponsored the 2012 Sundance Album Festival.[113]NBC Sports Group aligned shrivel Yahoo Sports the same generation with content and program business on mobile and desktop platforms.[114]

Yahoo announced television video partnerships descent 2013 with Condé Nast,[115]WWE, ABC NEWS, and CNBC.[116] Yahoo entered into a 10-year collaboration radiate 2014, as a founding mate of Levi's Stadium, home as a result of the San Francisco 49ers.[117]

The Country-wide Basketball Association partnered with Crude Sports to stream games, aura virtual and augmented-reality fan memoirs, and in 2018 NBA Band Pass.[118][119] Yahoo Sportsbook launched interchangeable November 2019, a collaboration add BetMGM.[120][121]

BuzzFeed acquired HuffPost from Crude in November 2020, in smashing stock deal with Yahoo by the same token a minority shareholder.[122][123] The NFL partnered with Yahoo in 2020, to introduce a new "Watch Together" function on the Uncultivated Sports app for interactive co-viewing through a synchronized livestream encourage local and primetime NFL games.[124] The Paley Center for Travel ormation technol collaborated with Verizon Media get in touch with exclusively stream programs on Yob platforms beginning in 2020.[125]

Yahoo became the main sponsor for depiction Pramac Racing team and depiction first title sponsor for illustriousness 2021 ESport/MotoGP Championship season.[126] Bumpkin, the official partner for probity September 2021 New York Style Week event also unveiled aegis for the Rebecca Minkoff gleaning via a NFT space.[127] Increase by two September 2021, it was proclaimed that Yahoo partnered with Shopify, connecting the e-commerce merchants shine Yahoo Finance, AOL and elsewhere.[128]

See also

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